From rollercoasters to an ice rink, glide into Christmas at Winter Wonderland taking place at a venue near Norwich.
The event will run at the Norfolk Showground from November 18 until January 3 - with more than six weeks of festive fun.
Michelle Matthews, one of the organisers, said: "We also do the Funderworld event at the Showground and it always has a great response.
"We realised there was a gap in the market for good quality, seasonal entertainment in Norfolk."
The firm already runs the Winter Wonderland event in Stoke-on-Trent in Staffordshire.
The main attraction will be a huge real ice rink in a marquee and this will run alongside a giant fun fair, including rollercoasters, an observation wheel to soak up the atmosphere and a Santa's grotto.
Visitors will be able to make a day of it with Christmas market stalls, festive food, marshmallow toasting and a bar too.
Caroline Ellis, marketing executive for the Norfolk Showground, said: "Winter Wonderland Norwich is genuinely going to be a wonderful event, and it is going to be an exciting addition to Norwich’s festive celebrations this year."
Ticket details will be announced soon.
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