A 10 year old boy from Attleborough has organised and led a memory walk to raise money for the Alzheimer's Society.

Wymondham & Attleborough Mercury: The Memory Walk in Attleborough which was organised by 10 year old Isaac Jervis. Picture: Zoe and Matthew JervisThe Memory Walk in Attleborough which was organised by 10 year old Isaac Jervis. Picture: Zoe and Matthew Jervis (Image: Zoe and Matthew Jervis)

Isaac Jervis was inspired to fundraise for the cause after two of his great-grandfathers suffered from the disease.

He said: ''It affected my family because they both forgot us. I want to raise money to stop it.'

Four generations of Isaac's family completed the walk, including his 88 year old great-grandmother and his 21 month old cousin.

The 5km walk took 1 hour and 43 minutes, beginning and finishing at St. Edmunds residential home, where Isaac volunteers a lot of his free time, playing games and talking with residents.

Wymondham & Attleborough Mercury: The Memory Walk in Attleborough which was organised by 10 year old Isaac Jervis. Picture: Zoe and Matthew JervisThe Memory Walk in Attleborough which was organised by 10 year old Isaac Jervis. Picture: Zoe and Matthew Jervis (Image: Zoe and Matthew Jervis)

Isaac's walk has already raised around £600, with more donations yet to be counted.

Zoe Jervis, Isaac's Mum, said: 'Isaac's walk has had an amazing response and he is genuinely overwhelmed with the amount of sponsorship he has gained from family and friends.'